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Speaker at DiscoverEat 2025: Digital Communication, Food, and Tourism
DiscoverEat is the international conference that connects gastronomy, tourism, and digital communication. I am participating as a speaker to share my expertise in storytelling strategies and destination marketing.
DiscoverEat is an international congress that will be held in Spain in 2025. An event that connects the worlds of food, tourism, and digital communication in a structured way. I have been invited to participate as a speaker to provide my contribution on the topic of promoting territories through digital tools.
Summary
A congress looking to the future
DiscoverEat is an event that brings together professionals, organizations, tourism operators, communicators, and innovative companies, with the goal of exploring new connections between gastronomy, hospitality, and positioning strategies. At the center: storytelling, technological innovation, and experience.
My presence as a speaker fits into this multidisciplinary context. I will be giving a talk dedicated to digital strategies for telling the story of a territory through food, with a focus on authentic narratives, the glocal approach, and the use of editorial and immersive tools.
My talk
My contribution will focus on a key question: how can digital contribute to the identity-based storytelling of places? In particular, I will delve into:
the importance of gastronomic storytelling for territorial marketing
the creation of digital content consistent with local identity
effective editorial models to promote destinations through food
DiscoverEat is not just a congress, but also a content platform. The official magazine features reflections, interviews, and in-depth articles that enrich the debate on the future of gastronomic tourism in Europe.
I am grateful to be part of this international network of professionals and to contribute my experience gained in the fields of territorial marketing, communication, and tourism.
Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and territories. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and territories. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and territories. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and territories. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and regions. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and regions. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and regions. Honored to have participated as the only Italian journalist among the speakers.Round table “¿Quién lleva los clientes a los restaurantes rurales?” – June 11, 2025, Castile-La Mancha (Spain) An international discussion on rural dining, strategies, and regions. Honored to have participated as the only Italian journalist among the speakers.
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