Journalism and Media Relations: strategies, tips and advice * Page 2 of 3 * Anna Bruno

Journalism and Media Relations

Comunicati stampa, testo unico ed autorevole

Press Releases: Authoritative Source or Content to Be Manipulated?

A press release that exists in too many versions loses not only its uniqueness but also the authority that comes from being created by the media, for the media. Among industry professionals, the press release holds significant value—it’s often considered the primary source. However, it seems that in certain corners of the digital world, this no longer matters. As we say in Italy, “where there’s a rule, there’s a loophole.”

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The working groups of the FNSI Freelance Commission are now underway

Immediate action and the formation of working groups for the Commission for Freelance Work of the Fnsi, chaired by Daniela Stigliano. At the inaugural meeting held on June 25, alongside the election of the Coordinator, Maurizio Bekar (Friuli Venezia Giulia), the Commission established its internal structure, outlining its program and objectives for the coming months.

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I will represent Basilicata on the National Freelance Committee of FNSi.

Today, I had the honor of representing my region, Basilicata, within the National Commission for Self-Employment of the Italian National Press Federation (FNSI). The regional assembly of the Basilicata Press Association also elected me as the regional coordinator for freelancers, as well as a member of the regional self-employment commission of the FNSI, alongside my colleagues Iranna De Meo and Giovanni Martemucci.

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Freelance Journalists: Upcoming Guidelines from the National Journalists’ Council Working Group

The Italian National Order of Journalists (ODG) has recently released a report on the state of freelance journalism. During the National Council meetings at the end of March, a detailed document focusing on freelance journalists was presented. This report was prepared by the CNOG working group, specifically tasked with providing an overview of the current landscape for independent journalism professionals.

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The internet is not a level playing field for media

We’re in the midst of an election campaign—something none of us can miss. But let’s be honest: it’s not because we’re finally up to speed on the political platforms of party X or party Y. And what about the web? To my surprise, the law on equal media access has left the internet off the list of regulated media channels.

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