There was no better time to be an independent journalist in the true sense of the word. The abundance of digital tools and platforms means that it is easy to create content, build your audience and monetize your work. Supported by the success of the creators of content who earn to live on the Internet, more journalists are trying to do the same (in addition their fame on the internet guarantees other earning opportunities such as merchandising,coursestraining and streaming offers). Some of the best examples include the founder of the Platformer Substack newsletterCasey Newton, YouTuber and the video manufacturerJohnny Harrisand the guest of thePodcast by The Bitchuation RoomFrancesca Fiorentini.
Summary
This is not an exhaustive list and the tools are not guaranteed to help you emulate their success. It is more about taking the first steps to become a creator of independent journalistic content.
Google products
You cannot make mistakes with the basic element of the Google Suite products available for free with any Google account.Google Driveoffers 15 GB of free data storage space for account to backup or share files and photos, as well asGoogle DocumentsisGoogle sheets,useful for any shared project.Google MeetisGoogle CalendarThey are useful ways to set and organize interviews. However, you will have to upgrade to aGoogle One Premium Piano(€ 7.99 per month) If you want to record calls internally, or you can simplyInstall an extension of the browser(but with limitations). Google also has a range of profitsartificial intelligence products, such as vocal synthesis, vocal synthesis, translation AI and technology to videos. The first 1,000 minutes are free,Then you will have to pay.
Adobe products
Adobe products are often what students learn to use and once you understand them, you can use most of the other video and audio editing tools. However, Legacy Adobe products have a high price. A complete suite of Adobe products, including the premiere Pro (editing video editing), audition (audio editing), After effects (video effects), Photoshop (graphic design), Dreamweaver (design design) - (or € 20 or € 20 per month).
Content creation
VideoIt is an important vehicle if you want to develop any type below on platforms such as YouTube, Tiktok and Instagram. For this, you will have to be able to turn, modify and post-produce video content.
Video footage
If you are not opting for a video camera, then a smartphone can be a light and cheap alternative with the right apps.
Filmic proIt is the popular mobile app for video footage thanks to its manual control options and dual camera mode, double take. The price was recently increased to £ 51 per year with the transition to an annual subscription. If you purchased the app before the change in August 2022, you can still downloadthe previous app.
MultirecsIt is a free alternative that can resume with a maximum of three cameras simultaneously.
Video editing
Cut on the move with your mobile phone or desk with desktop computer. You have a lot of options depending on your preferences.
Kdenlive, desktop video editor (free and open-source).
Capcut, video editor (free with filigree) for both desktop and mobile devices. It can export videos directly to social media platforms.
Snail, (€ 25) is the Gold Standard of the Eeding Mobile Video. It's like having Adobe Premiere in your pocket.
Wochit, (free trial available, pay-as-you-go later € 0.02 per second ofcontent), a desktop video editing tool with a Stock Content Library. Good for fast social video.
Mojo, video editor (free) specific for the creation of Instagram Stories and Reels, which offers a wide range of different texts and models.
Animation
They can improve the quality of your video and help you explain difficult concepts. LookJohnny Harris' videosFor excellent examples. Both are simple drag-and-like animation studies with a resource library designed for beginners.
An indispensable tool for accessibility and for the numerous social media audiences listening to the video with the audio deactivated.
YouTube, (free) while loading a video on YouTube, you should use its subtitles features to create and download SRT files (a simple text document containing subtitles).
Clide, (Freemium, up to € 7 per month) is an online tool that allows you to add subtitles manually or by loading SRT files (see above). Clideo also allows you to create SRT files.
Zubtitle(Freemium, up to € 40 per month), allows you to create videos subtitled for specific platforms and video formats, for example Pinterest videos, YouTube short films etc ..
All-in-one
You want to keep your light technological stack, so there are many merits in using tools that serve many purposes.
Clideo (see above), has 23 different video and audio tools including the function of subtitles.
Kapwing (freemium, fino a € 13 al mese), offre centinaia di attività specifiche, tra cui editing video, traduzione in 60 lingue, generazione di meme e strumenti basati sull’intelligenza artificiale che possono rimuovere il silenzio dall’audio o rimuovere gli sfondi dai video.
Descript (freemium, fino a € 20 al mese), uno strumento di produzione di video e podcast. Le funzionalità vanno dalla trascrizione, studio di podcast, registrazione dello schermo, produzione di clip per i social media, sovraincisione (modello di sintesi vocale della tua voce), rimozione di parole di riempimento (uhs e ums) e altro ancora.
L’audio – o più specificamente i podcast – sono un mezzo popolare per i creatori di contenuti a causa dei requisiti di produzione relativamente bassi coinvolti. Tutto ciò di cui hai veramente bisogno è un modo per registrare e modificare le tue conversazioni, una piattaforma di hosting di podcast (vedi la distribuzione più in basso) e forse ritagliare alcuni dei migliori morsi audio per i social media (vedi la descrizione sopra e gli audiogrammi sotto).
Audio recording
Voice Record Pro (gratuito), se stai facendo il tuo podcast di persona puoi registrare le tue conversazioni utilizzando molte app sul tuo telefono. Questo fornisce tutti i formati di registrazione audio necessari, le funzioni per prendere appunti, l’editing audio e gli strumenti di produzione e, naturalmente, varie opzioni di esportazione.
Audacity(Free and Open Source), you can record directly on the desktop, multi -traces audio editor like Audacity and then start cutting and producing your episode.
Hindenburg Pro(Free tests available, € 300 definitively or € 10 per month), a custom -made audio editor for podcasts and interviews. Unlike the most general options, Hindenburg has specific functions for the editing of the items.
Audiograms
Returned by the instrument with the same name and headliner (below), this is a visually engaging way to reuse your best audio bites in a dynamic video. You can do it with desktop and furniture tools and most works in a very similar way.
Audiogram, (Freemium, for a fee up to € 24), only desktop
Headliner, (Freemium, for a fee up to € 16), available on desktop and mobile devices
They are needed to create captivating posts for your social media channels, in particular Instagram.
Canva(Freemium, € 100 per year for individual account pro), is the ideal design tool for beginners to create posts on social media. It can double to create presentations, CVs, business cards and more.
Visor(Freemium, up to € 20 per month), is an alternative that integrates with popular platforms like Mailchimp, Google Drive, Survey Monkey, Dropbox, Slack and others.
Wizard design(Free with Pay-As-You-Go or paid download up to € 8 per month), doubles with more video design features.
Live content
They are an effective way to reach the public informally or in the key moments. Most social media platforms offer native tools, but they can be quite bare. Some external tools may increase production values for your live streaming.
Twitch(free) is a live streaming platform in its own right and is more commonly associated with video games, but also has a "creative" section.
Be.live(Free two -week trial available, paid up to £ 46 per month), integrates with Facebook and LinkedIn to add more production options within its live streaming features, such as name labels, logos, lower thirds and overlapping.
Streamyard(Freemium, paid up to € 32 per month), adds more value to the production to multiple social media channels, as well as on the Hopin virtual events platform.
Restreame(Freemium, paid up to € 13 per month), adds more value to the production to social media channels, as well as the Descript video editing tool (to stream a pre -aggravated video), the private messaging platform Telegram and the Zoom Video and Microsoft Team communication tools.
It can be carried out on platforms such as skype or zoom for free and is a good solution for remote interviews, but these tools are not designed for high quality audio recording. Other platforms are emerging that allow you to host virtual interviews, record audio and video in HD and then download the files separately. Most now also offer post-production editing tools and works more or less the same way.
Now that you have an excellent content, you want to put it in front of an audience you are interested in and start building your sequel. In addition to the usual suspicions, there is an increasing number of alternatives to large social media platforms, although they still have to become equally influential.
Social media management tools
These are important actors in any social strategy to plan your posts created with care and monitor your growth and performance.
Hootsuite(Free Trial Available, individual paid plan), public and post program, manage messages, analyze activities and promote paid content on numerous platforms.
SenishAvailable, individual paid plan, a cheaper alternative with more limited use.
Later(Free Trial Available, individual paid plan € 15 per month), includes access to Linkinbio, a link report tool
Link Referral Tools
An essential part of Instagram growth strategies, as the platform notoriously does not easily host clickable links. The rule is to have a link signaling tool in the Bio section of a profile, which redirects your audience to all other channels and main websites.
YouTube is the undisputed king of this world, in which creators of large and small content can (free of charge) publish content, increase subscribers, monetize these content and use their popularity to promote other efforts. In addition to YouTube, there are some other video platforms on which it is worth delight.
Vimeo(for a fee between € 9 and £ € 51 per month), the platform houses videos but, depending on the level of choice, opens other possibilities, such as virtual events and webinar, with live surveys and registered participants.
Muse.ai(free trial available, paid € 32 per month), a video reader with AI indexing features and video research.
Nebula(Contact the team) A streaming service composed of creators of digital videos and podcaster. Johnny Harris is on Nebula and promotes a unique code that guarantees his followers Discounts on Curiosity Stream (in which Nebula is included).
Podcast platforms
Surveying is a long -standing problem with podcasts, but more platforms have sprung up to help the public find your program. Spotify, Apple Podcasts and Soundcloud are the obvious mentions.
Podbean(Freemium, up to € 24 per month for individual plans), includes a directory of other podcast platforms, a podcast reader and a study, as well as integration and monetization of dynamic advertisements.
BuzzSprout(Freemium, up to € 20 per month), includes a directory of other podcast platforms, advanced statistics on podcasts, automatic transcriptions, audiograms creators and a website for your podcast.
Acast(Freemium, up to € 25 per month), includes Podcastle (registration, modification and mix of podcasts), distribution on other platforms, data and analysis and monetization functionality.
Padverb(free), is a Podcast aggregation tool that can load interviews simply by sending an RSS feed. Guests and podcaster can be followed on the platform.
Despite the closure of the Revue of Twitter and the Facebook bulletin, the newsletters are still a simple and effective way for creators to content to stay in touch with their audience.
Substack(free, 10% of revenue sharing), the newsletter subscription service that many content creators use for its simple tools and integrated monetization features.
Ghost(The basic price range varies from € 7 to € 12 per month. The Creator account starts from £ € 20 and increases with the subscription), an all-in-one platform for the creation of newsletter subscriptions and recurring earnings.
Mailchimp(free with limits, for a fee starting from € 16 for individuals and scale on the subscription), focuses on creative tools, in -depth analyzes and marketing automation.
Beehiiv(Freemium, paid up to € 81 per month without downsizing), is a newcomer that is marketed on growth tools.
Construction of the community
There are many ways in which you can contact your audience directly these days.
Telegram(free), the private messaging platform can be used to create channels and send mass messages to your subscribers. Other private messaging platforms would also work.
Join sub text(free with a share of compartment to the revenue of 20%) an SMS subscription service accessible internationally that journalists can use to send messages to their audience directly with news updates, free of charge or payment.
Discord(free), a communication tool from the community used by Casey Newman for Sidechanes, an advantage reserved for subscribers for those who register for Platformer, which offers exclusive conversations and brainstorming sessions.
Clubhouse(free), fallen out of disgrace due to its pandemic popularity, the social audio tool offers creators of content the means to host live conversations with guests and experts. Through alternative solutions, you can record these conversations and use them for podcasts and other content. Tools like Twitter Spaces have removed the wind from Clubhouse sails.
Callin(free), a social podcasting tool created specifically to host live audio conversationsaClubhouse and then record, modify and publish podcasts inside the app.
Monetization
If you create excellent content, your followers will want to support you. Many tools make it possible.
Patreon(free with revenue sharing up to 12%), popular among the creators of general content on the Internet, elaborates the public donations at a basic level. The highest levels will guarantee promotional analysis and tools and your subscription levels.
Ko-fi(Freemium with 6%revenue sharing, up to € 5 per month without compartment to revenue), a good alternative to Patreon, which allows you to offer your audience a means to support it through subscriptions, one -off donations and crowdfunding projects.
Member(Unlimited test methods, free with a share of comparison with 10%revenue, payment up to € 82 per month plus compartment of comparison to the revenue of 4.9%), a monetization tool that integrates on WordPress websites, podcast platforms (such as BuzzSprout and Achast), discord and community and its newsletter supplier.
Steady(free with a share of compartment to revenue of 5%), a simple monetization tool created thinking about the creators of social media content.
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